Sonya Avagyan was born in 1995 in Yerevan, Armenia. She studied Art and Fashion Design which are her two passions. Her distinct taste drives her forward in becoming a prominent young Fashion designer. She has been working to bring awareness to Armenian products. 

The brand have evolved from caricature T-shirts to having a real name in the fashion industry through her meticulous focus to detail. Avagyan's Goal is to show the world Armenian culture with a new vision and image.